ETY*Kids™ Safe-Listening Earphones for Apple Products

LAS VEGAS, Jan. 3, 2012 /PRNewswire/ – Today’s tech-connected kids live in a high-def world. They are bombarded by sound from music players, game consoles, tablets and in-vehicle entertainment systems. Studies show that overexposure to loud sounds leads to hearing damage seen later in life. Beginning January 30, parents can take steps to help their kids hear for a lifetime with Etymotic’s ETY*Kids™ Safe-Listening Earphones for Apple products.  The ETY*Kids3 headset, which features three-button control and a mic designed for use with iPhone, iPod touch and iPad, will be available for purchase at BestBuy.com and select Best Buy stores, Amazon.com, Etymotic.com and authorized retailers worldwide.

Sound heard through ETY*Kids earphones will not exceed safe levels, so parents can rest easy. Even at the maximum volume setting on portable players, kids can listen safely for up to four hours per day. And because ETY*Kids earphones block background noise, and provide high-definition sound quality, kids will be able to hear every detail, and won’t complain that the volume is too low.

“Most parents understand that earphones can pose a real threat to hearing health, but are unsure how to manage their kids’ listening time or material,” said Mark Karnes managing director of consumer products for Etymotic. “Our goal is to provide a peace-of-mind solution for concerned parents who want to establish good listening habits while children are young.”

For more information about Etymotic, its hearing wellness mission and its products, please visit www.etymotic.com.

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