New iOS App Helps Protect Endangered Whales

YARMOUTH PORT, Mass., April 4, 2012 /PRNewswire-USNewswire/ – A new app for iPad and iPhone combines science and technology to help save critically endangered North Atlantic right whales by reducing threats of collisions with large ships along the East Coast of North America. The free Whale Alert App is the result of a multi-organization effort that brings together government, academia, private sector industries and IFAW (the International Fund for Animal Welfare, www.ifaw.org).

Whale Alert provides mariners and others with one stop shopping for all right whale management measures using easy-to-use nautical chart-displayed information. The app links the bridge of a ship to the latest data about right whale detections and informs users when their vessels enter right whale management areas.

“Endangered right whales are being run over and killed by ships, but we can save them. This new iPad app helps keep whales and ships apart and gives them a fighting chance,” said Patrick Ramage, IFAW’s Whale Program Director. “Imagine a world where endangered right whales use iPads and iPhones to alert ship captains that they are in the area. That dream is now reality and IFAW is very proud to be part of the team that made it happen.”

The Whale Alert App is available for free from the App Store on iPhone and iPad or at www.itunes.com/appstore.

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